FAQ
Frequently asked questions
Straight answers about how SEO works, how we work, and what things cost. Including the questions where the honest answer is not the flattering one.
SEO basics
What is SEO?
Search engine optimisation is the work of making a website easier for search engines to crawl, understand and rank, and more useful to the people who arrive from search. In practice it covers three layers: the technical foundation, the content on each page, and the signals that suggest a page deserves to be shown for a query.
How long does SEO take?
Technical fixes can be reflected within days or weeks of being deployed and recrawled. Changes driven by content and authority usually take longer, commonly three to six months before a trend is clear, and longer in competitive markets. Anyone promising results in days is describing something other than SEO.
Do you guarantee Google rankings?
No. We do not guarantee specific Google rankings because search engine algorithms and competitive conditions can change. Our focus is on implementing sound SEO practices and identifying measurable opportunities for improvement. Any provider that guarantees a position is either misinformed or misleading you.
What does an SEO audit include?
A technical review covering crawlability, indexation and site structure; an on-page review of titles, metadata, headings and internal links; a content review against the search intent behind your target queries; a comparison with the results you compete against; and a prioritised list of recommendations. Findings are written with the affected URLs so your team can act on them directly.
Working with SOLOLANA
What SEO services does SOLOLANA provide?
Eight: technical SEO, on-page SEO, keyword research, content SEO, local SEO, SEO audits, SEO strategy and ongoing monthly support. Each can be bought on its own or combined. If you are not sure which applies, an audit identifies it, and we will say so if the answer is that you need less than you asked for.
Can you work with an existing website?
Yes, and that is the usual case. We work with sites already built and live, on any platform. We do not need administrative access to review a site, though implementing fixes ourselves would require access you choose to grant.
Do you provide monthly SEO support?
Yes. Monthly SEO Support covers ongoing optimisation, monitoring, recommendations and reporting after the initial work has been delivered. It is quoted separately from the three one-time packages, and the scope and duration are agreed in writing before it starts.
How do I get started?
Send a request through the SEO audit form, the service request form or the contact page. Tell us the website address and what you want to improve. We review the site, come back with the scope we would recommend and a price inside the published range, and only then ask you to confirm.
What do I actually receive at the end?
Written deliverables: the findings, the recommendations and, where the package includes them, the optimised titles, metadata, content notes and briefs. Everything is specific to your URLs. We explain anything in the report you want walked through.
Which languages do you work in?
Reports, briefs and correspondence are delivered in English. We can review sites in other languages, but the analysis and recommendations are written in English.
Pricing and payment
How much do SEO services cost?
Packages are quoted as ranges. Basic is $10 – $55, Standard is $55 – $150 and Premium is $150 – $300. All three are one-time purchases. Where your project falls within a range depends on the size and complexity of the site and the scope agreed, and the exact figure is confirmed in writing before any payment is requested.
How is the final price determined?
By scope. We look at the number of pages and templates in scope, the technical complexity of the site, how competitive your market is, and which deliverables you need. We then confirm a single figure inside the published range in writing before work starts. We do not add charges after the fact.
What payment methods will be available?
Online card and PayPal checkout are not enabled on this website yet. Until they are, we agree the scope and price by email and confirm how payment will be taken before any work begins. When online payment is enabled it will be handled by the payment provider, and this page will be updated to say so.
Question not answered here?
Send it to us directly. If it turns out other people are asking the same thing, the answer ends up on this page. You can also read the terms of service and the refund policy.